Profile and Range
Books & Beyond, a new vertical of Spencers Retail, is positioned as a “community engaging store”, that offers a wide selection of reading options, a comprehensive selection of toys (including the recently launched Chad Valley range form U.K.) and the entire gamut of art and stationery related merchandise for home school and office use. Books & Beyond offers an internationally designed, vibrant and engaging store environment with consumer activation events like author appearances, music releases and children’s activities that ensure that customers have a complete shopping experience.

A feature of Books & Beyond stores is a unique search facility which shoppers can use to find books of their choice. Books & Beyond undertakes, at no extra cost, to source those books requested by shoppers, should they not be readily available in-store.

Operations
The first store of Books & Beyond was launched in 2007 at the Megacity Mall in Gurgaon, near Delhi. The company has aggressively extended the footprint of Books & Beyond ever since, with stores in Kolkata, Chennai, Bengaluru, Hyderabad and Chandigarh. The latest Books & Beyond store was launched in Jamshedpur on November 7, 2008.

Products
Among the many unique products offered at Books & Beyond are school text books from Class 1 to 8 (under the NCERT approved syllabus) and devotional books, videos and religious items.

Contact Details
Biplab Bhadra
Books and Beyond
2nd George Gate Road,
Agarwal House, 7th Floor,
Kolkatta- 700 022
Tel: +91 033 22236337
Fax: +91 033 22236339
Email: biplab@spencersretail.com